Because They Are in Areas With Low Population Density

A Final customer buying from an intermediary of the product The Final customer is the one who makes the final decision on what product to buy and from which supplier to buy it. Most consumer products, and many industrial products, reach Final customers through Intermediaries.

Maintain Steps: Maintain steps include all activities required to keep the product in working order. These steps include the costs the customer incurs to diagnose and correct product problems.

2. Emotional:

B. Needs to avoid sources of anxiety
2. Limitations set by time: Segment customers according to the causes of the limitations set by time.
b. Delays related to location: Identify characteristics related to the location of purchase or use that separate one group of customers from others
1. Distance from the company, from the product, from competition or from some other preferred location.
b. Distance from competition
1. Because they are in areas with low population density

NO.

INDUSTRY SIC

YEAR

EXAMPLE
1 5500 1991 Auto Critic sends out a licensed mechanic in a specially equipped van to any location the customer wants.