BENCHMARKS REPORT

Industry Measure: Business Segment Data
| SIC: | 6162 |
| INDUSTRY: | MORTGAGE BANKERS AND LOAN CORR |
| BENCHMARKS FOR THE INDUSTRY |
| NO. OF SEGMENTS REPORTING IN THE INDUSTRY: 48 |
|
1997 SALES FOR THE INDUSTRY: $ 5986 (Total Sales in $Millions) |
|
OPERATING MARGIN: 31.6 (Allocated Operating Profits (divided by) Segment Sales) |
|
ASSET INTENSITY: 704.6 (Allocated Assets (divided by) Segment Sales) |
|
SALES GROWTH: 32.2 (Compound 3-Year Growth Rate in Sales for the Median Participant in the Industry) |
| BENCHMARKS FOR THE TOP FOUR COMPETITORS |
| ROA: Allocated Operating Profits (divided by) Allocated Operating Assets |
| Competitor/Rank by Sales |
Market Share (% Ind. Sales) |
ROA |
| #1: GENERAL MOTORS ACCEPTANCE CP |
17.3 | 1.3 |
| #2: COUNTRYWIDE CREDIT IND INC |
16.8 | 5.0 |
| #3: UNITED COS FINANCIAL CORP |
7.4 | 14.0 |
| #4: CIT GROUP INC |
7.1 | 1.7 |
| Total of #1-4: | 48.6 | 4.5 |