Products and Services

This section is intended solely to help you to diagnose the products and services your business offers and to save you time and cost in gaining a good understanding of your business situation.


Once you have completed this section, your next step would be to move to the Improve Products and Services section.

Throughout the text, you will find links to information that offer further insight on the topic. The green links are glossary pop-up boxes. In addition, at the end of each section, you will find questions and links to analyses that will guide you through your diagnosis.

MAJOR SECTIONS

Introduction


Part 1: Customer Decisions on Benefits


Part 2: Innovation for Customer Cost Reduction


Part 3: Ability of Competition to Copy


Part 4: Priorities

This section sets the stage for new ideas for product and service innovation. Your next step is to turn to the Improve Products and Services section to begin developing new products and services for your target customer segments.

<<Summary Points Outline

Next: Introduction

THE SOURCES FOR STRATEGYSTREET.COM: For over 30 years we observed the evolution of more than 100 industries, many hostile.  We put their facts into frameworks applicable to all industries and found patterns.  Strategystreet.com describes the inductive results of these thousands of observations and their patterns.