Raise Price to Improve Revenues and Margins
CHOICE 1 OBJECTIVE: RAISE PRICE, RECOVER THE INCREASED COST OF CURRENT PERFORMANCE
CHOICE 2 ISOLATE SEGMENTS: ALL SEGMENTS
CHOICE 3: USE THE COMPONENTS OF PRICE TO FURTHER CONTROL THE EXTENT OF THE HIGHER PRICE
For a complete explanation of this process, or details of these steps, please review the Directions to Raise Price to Improve Revenues and Margins.
- 
Change the Benefit Package 
 (no examples)
- 
Change the Basis of Charge 
 (no examples)
- 
Change the List Price Examples>> 
- 
Change the Optional Components of Price 
 (no examples)
<<Return to Choice 2
