BENCHMARKS REPORT
Industry Measure: Business Segment Data
| SIC: | 7323 |
| INDUSTRY: | CREDIT REPORTING SERVICES |
| BENCHMARKS FOR THE INDUSTRY |
| NO. OF SEGMENTS REPORTING IN THE INDUSTRY: 7 |
|
1997 SALES FOR THE INDUSTRY: $ 2981 (Total Sales in $Millions) |
|
OPERATING MARGIN: 24.9 (Allocated Operating Profits (divided by) Segment Sales) |
|
ASSET INTENSITY: 120.6 (Allocated Assets (divided by) Segment Sales) |
|
SALES GROWTH: 16.3 (Compound 3-Year Growth Rate in Sales for the Median Participant in the Industry) |
| BENCHMARKS FOR THE TOP FOUR COMPETITORS |
| ROA: Allocated Operating Profits (divided by) Allocated Operating Assets |
| Competitor/Rank by Sales |
Market Share (% Ind. Sales) |
ROA |
| #1: DUN & BRADSTREET CORP |
60.7 | 19.4 |
| #2: EQUIFAX INC |
23.8 | 53.3 |
| #3: PAYMENTECH INC |
6.2 | 6.4 |
| #4: EQUIFAX INC |
6.0 | 10.4 |
| Total of #1-4: | 96.8 | 20.6 |