BENCHMARKS REPORT

Industry Measure: Business Segment Data

SIC: 3524
INDUSTRY: LAWN/GARDEN TRACTORS AND EQUIPMENT
BENCHMARKS FOR THE INDUSTRY
NO. OF SEGMENTS REPORTING IN THE INDUSTRY:
8
1997 SALES FOR THE INDUSTRY:
$ 8585

(Total Sales in $Millions)
OPERATING MARGIN:
6.2
(Allocated Operating Profits (divided by) Segment Sales)
ASSET INTENSITY:
44.7
(Allocated Assets (divided by) Segment Sales)
SALES GROWTH:
6.8
(Compound 3-Year Growth Rate in Sales for the
Median Participant in the Industry)
BENCHMARKS FOR THE TOP FOUR COMPETITORS
ROA: Allocated Operating Profits (divided by) Allocated Operating Assets
Competitor/Rank by Sales Market Share

(% Ind. Sales)

ROA
#1:
AB ELECTROLUX -ADR
26.5 NC
#2:
HONDA MOTOR LTD -AM SHARES
26.4 8.9
#3:
DEERE & CO
20.6 9.3
#4:
TORO CO
12.3 12.3
Total of #1-4: 85.8 13.8

Industry Measures

Quartile Ranking

SIC Finder