BENCHMARKS REPORT
Industry Measure: Company Level Data
| SIC: | 2741 |
| INDUSTRY: | MISC. PUBLISHING |
| BENCHMARKS FOR THE INDUSTRY |
| NO. OF SEGMENTS REPORTING IN THE INDUSTRY: 9 |
|
1997 SALES FOR THE INDUSTRY: $ 421 (Total Sales in $Millions) |
|
OPERATING MARGIN: 21.8 (EBIT (divided by) Sales) |
|
CAPITAL INTENSITY: 100.5 (Sum of Total Debt plus Shareholder Equity (divided by) Sales) |
|
SALES GROWTH: 10.8 (Compound 3-Year Growth Rate in Sales for the Median Participant in the Industry) |
| BENCHMARKS FOR THE TOP FOUR COMPETITORS |
| ROE: Net Profits (divided by) Total Shareholder Equity RONCE: EBIT (divided by) Sum of Total Debt plus Shareholders' Equity |
| Competitor/Rank by Sales |
Market Share (% Ind. Sales) |
ROE | RONCE |
| #1: R H DONNELLEY CORP |
57.0 | 32.8 | 55.7 |
| #2: T SF COMMUNICATIONS CORP |
18.9 | 24.8 | -21.7 |
| #3: TRO LEARNING INC |
8.8 | -2706.4 | -94.5 |
| #4: SCOOT.COM PLC -SPON ADR |
5.9 | -46.9 | -45.2 |
| Total of #1-4: | 90.6 | 2.8 | 21.7 |