BENCHMARKS REPORT
Industry Measure: Company Level Data
| SIC: | 7372 |
| INDUSTRY: | PREPACKAGED SOFTWARE |
| BENCHMARKS FOR THE INDUSTRY |
| NO. OF SEGMENTS REPORTING IN THE INDUSTRY: 380 |
|
1997 SALES FOR THE INDUSTRY: $ 55003 (Total Sales in $Millions) |
|
OPERATING MARGIN: 12.9 (EBIT (divided by) Sales) |
|
CAPITAL INTENSITY: 75.0 (Sum of Total Debt plus Shareholder Equity (divided by) Sales) |
|
SALES GROWTH: 28.8 (Compound 3-Year Growth Rate in Sales for the Median Participant in the Industry) |
| BENCHMARKS FOR THE TOP FOUR COMPETITORS |
| ROE: Net Profits (divided by) Total Shareholder Equity RONCE: EBIT (divided by) Sum of Total Debt plus Shareholders' Equity |
| Competitor/Rank by Sales |
Market Share (% Ind. Sales) |
ROE | RONCE |
| #1: MICROSOFT CORP |
20.6 | 35.1 | 49.3 |
| #2: ORACLE CORP |
10.3 | 34.7 | 48.3 |
| #3: COMPUTER ASSOCIATES INTL INC |
7.3 | 24.4 | 27.9 |
| #4: WANG LABS INC |
2.3 | -7.3 | -2.0 |
| Total of #1-4: | 40.6 | 8.7 | 17.1 |