BENCHMARKS REPORT

Industry Measure: Company Level Data

SIC: 4832
INDUSTRY: RADIO BROADCASTING
BENCHMARKS FOR THE INDUSTRY
NO. OF SEGMENTS REPORTING IN THE INDUSTRY:
14
1997 SALES FOR THE INDUSTRY:
$ 2732

(Total Sales in $Millions)
OPERATING MARGIN:
20.3
(EBIT (divided by) Sales)
CAPITAL INTENSITY:
457.1
(Sum of Total Debt plus Shareholder Equity (divided by) Sales)
SALES GROWTH:
41.5
(Compound 3-Year Growth Rate in Sales for the
Median Participant in the Industry)
BENCHMARKS FOR THE TOP FOUR COMPETITORS
ROE: Net Profits (divided by) Total Shareholder Equity
RONCE: EBIT (divided by) Sum of Total Debt plus Shareholders' Equity
Competitor/Rank by Sales Market Share

(% Ind. Sales)

ROE RONCE
#1:
CLEAR CHANNEL COMMUNICATIONS
25.5 3.6 5.7
#2:
CHANCELLOR MEDIA CP
21.3 -3.7 1.9
#3:
JACOR COMMUNICATIONS
19.4 0.4 4.7
#4:
COX RADIO INC -CL A
7.3 17.3 18.0
Total of #1-4: 73.5 -0.5 4.4

Industry Measures

Quartile Ranking

SIC Finder