BENCHMARKS REPORT

Industry Measure: Company Level Data

SIC: 4833
INDUSTRY: TELEVISION BROADCAST STATION
BENCHMARKS FOR THE INDUSTRY
NO. OF SEGMENTS REPORTING IN THE INDUSTRY:
29
1997 SALES FOR THE INDUSTRY:
$ 15351

(Total Sales in $Millions)
OPERATING MARGIN:
22.7
(EBIT (divided by) Sales)
CAPITAL INTENSITY:
214.9
(Sum of Total Debt plus Shareholder Equity (divided by) Sales)
SALES GROWTH:
18.5
(Compound 3-Year Growth Rate in Sales for the
Median Participant in the Industry)
BENCHMARKS FOR THE TOP FOUR COMPETITORS
ROE: Net Profits (divided by) Total Shareholder Equity
RONCE: EBIT (divided by) Sum of Total Debt plus Shareholders' Equity
Competitor/Rank by Sales Market Share

(% Ind. Sales)

ROE RONCE
#1:
CBS CORP
34.9 -1.9 2.9
#2:
BRITISH SKY BRDCSTG GP -ADR
13.8 -68.2 138.2
#3:
GRUPO TELEVISA -SPON ADR
11.4 38.5 34.8
#4:
GAYLORD ENTERTAINMENT
5.4 29.3 21.0
Total of #1-4: 65.5 7.2 10.6

Industry Measures

Quartile Ranking

SIC Finder