SELF TEST #17: Creating Potential New Products and Services

Test #1:

What are the typical cost categories an Intermediary customer incurs with our product?

Test #2:

What are the typical cost categories a Final customer incurs with our product or service?

Test #3:

What are the objectives of a product and service improvement program?

Test #4:

What does the term "net value to the customer" mean when referring to innovation?

Test #5:

How do we Add Knowledge to the customer?

Test #6:

How do we Reduce Resources the customer uses with the product?

Test #7:

How do we improve the customer's experience with the product?

Test #8:

How do we know the customer will find a product or service innovation attractive?

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