BENCHMARKS REPORT
Industry Measure: Business Segment Data
| SIC: | 4841 |
| INDUSTRY: | CABLE AND OTHER PAY TV SVCS |
| BENCHMARKS FOR THE INDUSTRY |
| NO. OF SEGMENTS REPORTING IN THE INDUSTRY: 48 |
|
1997 SALES FOR THE INDUSTRY: $ 30799 (Total Sales in $Millions) |
|
OPERATING MARGIN: 6.9 (Allocated Operating Profits (divided by) Segment Sales) |
|
ASSET INTENSITY: 417.3 (Allocated Assets (divided by) Segment Sales) |
|
SALES GROWTH: 41.2 (Compound 3-Year Growth Rate in Sales for the Median Participant in the Industry) |
| BENCHMARKS FOR THE TOP FOUR COMPETITORS |
| ROA: Allocated Operating Profits (divided by) Allocated Operating Assets |
| Competitor/Rank by Sales |
Market Share (% Ind. Sales) |
ROA |
| #1: TCI COMMUNICATIONS INC |
20.0 | 5.6 |
| #2: TIME WARNER ENTMT CO -LP |
13.8 | 8.1 |
| #3: MEDIAONE GROUP INC |
7.6 | -0.7 |
| #4: MEDIAONE GROUP INC |
7.6 | -0.7 |
| Total of #1-4: | 49.0 | 1.7 |