BENCHMARKS REPORT
Industry Measure: Company Level Data
| SIC: | 4899 |
| INDUSTRY: | COMMUNICATIONS SERVICES, NEC |
| BENCHMARKS FOR THE INDUSTRY |
| NO. OF SEGMENTS REPORTING IN THE INDUSTRY: 28 |
|
1997 SALES FOR THE INDUSTRY: $ 2642 (Total Sales in $Millions) |
|
OPERATING MARGIN: 12.8 (EBIT (divided by) Sales) |
|
CAPITAL INTENSITY: 357.7 (Sum of Total Debt plus Shareholder Equity (divided by) Sales) |
|
SALES GROWTH: 52.7 (Compound 3-Year Growth Rate in Sales for the Median Participant in the Industry) |
| BENCHMARKS FOR THE TOP FOUR COMPETITORS |
| ROE: Net Profits (divided by) Total Shareholder Equity RONCE: EBIT (divided by) Sum of Total Debt plus Shareholders' Equity |
| Competitor/Rank by Sales |
Market Share (% Ind. Sales) |
ROE | RONCE |
| #1: PANAMSAT CORP |
23.8 | 5.2 | 6.4 |
| #2: COMSAT CORP -SER 1 |
21.3 | 4.9 | 7.9 |
| #3: PREMIERE TECHNOLOGIES INC |
8.7 | -25.2 | -10.4 |
| #4: LODGENET ENTERTAINMENT CORP |
5.1 | -51.2 | -3.5 |
| Total of #1-4: | 59.0 | -1.9 | 3.6 |