Reduce Price to Improve Revenues and Margins
CHOICE 1 OBJECTIVE: RETAIN CUSTOMERS
CHOICE 2 ISOLATE SEGMENTS: VOLUME PURCHASED SEGMENT
CHOICE 3 COMPONENT: EXTEND A PAYMENT TERM
| No. | SIC | Year | Notes |
| 1 | 7514 | 1987 | Hertz has a Hertz Corporate account program. This free program offers Hertz Corporate Charge Cards (no finance or service charges) and competitive corporate rates. |
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