BENCHMARKS REPORT

Industry Measure: Business Segment Data

SIC: 3630
INDUSTRY: HOUSEHOLD APPLIANCES GENERAL
BENCHMARKS FOR THE INDUSTRY
NO. OF SEGMENTS REPORTING IN THE INDUSTRY:
4
1997 SALES FOR THE INDUSTRY:
$ 15838

(Total Sales in $Millions)
OPERATING MARGIN:
5.5
(Allocated Operating Profits (divided by) Segment Sales)
ASSET INTENSITY:
71.0
(Allocated Assets (divided by) Segment Sales)
SALES GROWTH:
4.1
(Compound 3-Year Growth Rate in Sales for the
Median Participant in the Industry)
BENCHMARKS FOR THE TOP FOUR COMPETITORS
ROA: Allocated Operating Profits (divided by) Allocated Operating Assets
Competitor/Rank by Sales Market Share

(% Ind. Sales)

ROA
#1:
WHIRLPOOL CORP
54.4 4.3
#2:
GENERAL ELECTRIC CO
42.5 18.1
#3:
VITRO SOCIEDAD ANONIMA -ADR
2.9 12.7
#4:
CTS CORP
0.2 3.8
Total of #1-4: 100.0 7.7

Industry Measures

Quartile Ranking

SIC Finder