Public relations segment

For a complete explanation of this process, or details of these steps, please review the Directions to Reduce Price to Improve Revenues and Margins.

A. Change the Benefit Package
(No Examples)

B. Change the Basis of Charge
(No Examples)

C. Change the List Price Examples>>

D. Change the Optional Components of Price

  • Provide a rebate Examples>>

  • Waive, or make a one time or periodic payment, to cover some costs of the customer Examples>>

  • Provide a free, or heavily discounted, product from the company, other than the product on sale Examples>>

<<Return to Choice 2

<<Directions to Reduce Price