Final Customer Purchasing from an Intermediary of the Product
Use Steps: Use steps include all the Final customer's activities to find the appropriate product category at the Intermediary, to choose among the alternatives to the product and to take delivery of the product.
Knowledge: Add knowledge
Process where product is used: Explain how product can or should operate in customer cost system
|1||1986||5122||Walgreen's Intercom computer system will also tell you how much you would have saved by buying the generic brand. That's not just good public relations. Walgreen's earns a bigger profit when it sells generics instead of their name-brand equivalent.|
|2||1990||5411||Some supermarkets are experimenting with electronic systems that will display product prices on an LCD display. In addition to prices, some LCDs can provide other data at the push of a button, such as cost per serving or coupon discounts.|
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