Final Customer Purchasing from the Product Producer

Acquire Steps: Acquire steps include all activities the customer completes preceding the use or the consumption of the product. These steps include the customer's efforts needed for evaluation and acquisition of the product.

Resources: Reduce resources required for the use of the product

Money – Reduce the money the customer uses with the product. For more ideas on using pricing, please see the Improve/Pricing section of StrategyStreet.

B. Reduce the customer’s spending on people, purchases or capital costs the customer uses with the product itself

Purchase costs used with the product itself
Reduce purchases of items used with the product itself

Reduce need for energy to use product

No. Year SIC Note
1 2000 3674 Crusoe's real selling point is a set of power-saving techniques called LongRun. Since a PC processor operates only part time, LongRun monitors the Crusoe's work load then adjusts the chip, reducing clock speed and lowering voltage so that it can keep up.
2 2003 3711 Automakers are racing to develop electric-gas hybrid cars. And they plan to sell fuel-cell vehicles, which would not pollute the air.

<< Return to Acquire Steps