Brainstorming Ideas: Final Customer Purchasing from the Producer of the Product


Final customer buying from a product producer.
Final or end-user customers incur four cost steps in connection with the product sold by a producer.

Acquire Steps: Acquire steps include all activities the customer completes preceding the use or the consumption of the product. These steps include the customer's efforts needed for evaluation and acquisition of the product.

A. Knowledge

B.
Resources: Reduce resources required for the use of the product

  1. Money

  2. Time

  3. Energy – Reduce the energy the customer uses with the product

    1. Effort

    2. HEALTH – REDUCE THE TOLL THE PRODUCT TAKES ON THE CUSTOMER'S HEALTH

      1. Warnings and advice Examples>>

      2. Remove components toxic or dangerous to user Examples>>

      3. Remove components toxic or dangerous to others Examples>>

      4. Add components to make product healthier Examples>>

<<Return to Acquire Steps