Final Customer Purchasing from the Product Producer

Maintain Steps: Maintain steps include all activities required to keep the product in working order. These steps include the costs the customer incurs to diagnose and correct product problems.

Resources: Reduce resources required for the use of the product

Money – Reduce the money the customer uses with the product

a. Reduce the level of payment for use of the product

Reduce price for a comparable product

No. SIC Year Note
1 3571 2002 HP and Emachines have both rolled out models for $399. Slashing as much as $100 off of their previous best prices. Gateway also came in with its own $399 desk top. Microtel Computer Systems Inc is selling a bare-bones PC for $199.
2 3711 1998 Honda built a very strong service business by first tying a new vehicle's purchase to after sales service and then turning the automobiles many service needs into a simple menu. The customer could then choose a bundled package of maintenance tasks based on their preferences and mileage.
3 5531 2002 Autozone hopes to get a boost from pushing the service side of its business. It will check your engine for free and tell you what's wrong with your car.

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