Final Customer Purchasing from the Product Producer

Maintain Steps: Maintain steps include all activities required to keep the product in working order. These steps include the costs the customer incurs to diagnose and correct product problems.

Resources: Reduce resources required for the use of the product

2. Time – Reduce the time the customer must spend with the product

b. Reduce steps the customer must use with the product

Reduce customer steps in the product process

Reduce customer choices

No. SIC Year Note
1 0 2000 Customer automated phone service gets more customer satisfaction when it streamlines its menu to three options and two levels so that the customer won't get lost.

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