Final Customer Purchasing from the Product Producer

Maintain Steps: Maintain steps include all activities required to keep the product in working order. These steps include the costs the customer incurs to diagnose and correct product problems.

Resources: Reduce resources required for the use of the product

2. Time – Reduce the time the customer must spend with the product

d. Help customers obtain and use related products

Warnings and advice

No. SIC Year Note
1 0 2002 The most successful technology companies all look beyond product sales to services, consultation and whole systems to create franchises of lasting value. IBM shifted its focus from hardware to computer and Internet-related services, succeeding in high-end consulting. Applied Materials, a chip gear maker, also went into consulting, helping clients get the most from its equipment and advising on productivity.Sungard Data Systems began in the disaster-recovery services and moved to create a broader range of software for the financial industry.

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