Brainstorming Ideas: A Final Customer Purchasing from the Producer of the Product
Final customer buying from a product producer. Final or end-user customers incur four cost steps in connection with the product sold by a producer.
Maintain Steps: Maintain steps include all activities required to keep the product in working order. These steps include the costs the customer incurs to diagnose and correct product problems.
Experience: Enhance the experience the customer has with the product
Add new appeal to the senses
Associate the company or the product with an image to increase customer pleasure in using the product
Increase the customer's sense of security with the product
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