Final Customer Purchasing from the Product Producer

Use Steps: Use steps include all the customer's value added activities or the consumption of the product itself. These steps include all the costs the customer incurs in employing the product in its intended use.

Knowledge: Add knowledge

Process where product is used: Explain how product can or should operate in customer cost system

C. Use

Information about the purchaser of the product

No. SIC Year Note
1 4512 1987 Programmed into American Airlines Capture software is the customer's (company) travel policy, with everything from preferred airlines to who can fly first-class, so the company can spot transgressions before money is spent.
2 7323 2002 Total System has a technological advantage over its rivals as it rewrote its software in the '90s and came up with a technology platform called TS2. TS2 allows companies to search for customers with certain characteristics and come up with a list.
3 7389 2004 MapInfo develops, markets and supports location-based software and data products. Its flagship product, MapInfo Professional, analyzes location-based data such as ZIP codes, addresses, area codes and demographic information to give clients useful business intelligence.
4 7999 1989 Ticketmaster developed a computer system which could provide series ticketing and sales reports to entertainment clients.

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