Final Customer Purchasing from the Product Producer

Use Steps: Use steps include all the customer's value added activities or the consumption of the product itself. These steps include all the costs the customer incurs in employing the product in its intended use.

Resources: Reduce resources required for the use of the product

Money: Reduce the money the customer uses with the product. For more ideas on using pricing, please see the Improve/Pricing section of StrategyStreet.

B. Reduce the customer's spending on people, purchases or capital costs the customer uses with the product itself

People costs

Use components not requiring training on use

No. SIC Year Note
1 7372 1998 Over 7 million people have downloaded some type of Linux product. Linux fans like to use the software for smaller jobs in their company, without telling higher-ups.

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