Final Customer Purchasing from the Product Producer

Use Steps: Use steps include all the customer's value added activities or the consumption of the product itself. These steps include all the costs the customer incurs in employing the product in its intended use.

Resources: Reduce resources required for the use of the product

Money: Reduce the money the customer uses with the product. For more ideas on using pricing, please see the Improve/Pricing section of StrategyStreet.

C. Reduce the customer's spending on other products used with the product

Products customers use with main product


No. SIC Year Note
1 7372 2005 Software from UGS lets designers, execs, and other collaborate easily. The technology allows companies like P&G to handle 25% more art changes than before, with the same staff. UGS was spun off Electronic Data Systems in 2004. The company is now on track to surpass $1 billion in sales and $200 million in cash from operations this year. It is the leader in the fastest-growing segment of the corporate software market: product life-cycle management.

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