Final Customer Purchasing from the Product Producer

Use Steps: Use steps include all the customer's value added activities or the consumption of the product itself. These steps include all the costs the customer incurs in employing the product in its intended use.

Resources: Reduce resources required for the use of the product

Time: Reduce the time the customer must spend with the product

A. Reduce steps the customer must use with the product

Reduce customers steps in the product process
Complete some of customer's steps with the product
Preparations steps

Add functions customers use with main product

No. SIC Year Note
1 2000 1996 Procter & Gamble added trendy seasonings such as lemon butter and roasted garlic to its Crisco vegetable oil. Dressed it all up in colorful packages.
2 2015 1997 Company is also actively expanding its offering of further processed products, which offer consumers added convenience and taste while generating higher margins for WLR, and for which grain costs represent a smaller percentage of overall production cost.
3 3400 2030 Schick said that its recent earnings gain can be attributed to Intuition, an oddly shaped women's razor with three blades that are surrounded by a hunk of soap. The idea is that women who shave in their shower can skip the lathering step. Ads show women kicking away a can of shaving cream.
4 3571 2002 Neoware Systems sells bundled software and hardware that lets business customers deploy thin client computer systems.
5 3577 2001 Microsoft introduced the latest version of its software platform for handheld computers. PocketPC 2002 is designed for business enterprise customers with its support for wireless connections, security and file sharing.
6 3639 1988 Regina found a way to attach a hose to upright cleaners, which people could pull out to vacuum drapes or the ceiling for under $100. Competitors' uprights had to be turned upside down and have separate pieces attached to do the same thing.
7 3714 2002 Johnson Controls shifted its focus from assembling automobile seats to providing automakers with integrated interior modules and complete cockpits. Thus, the company has moved from simply manufacturing a high-quality product to addressing automakers' higher-order needs: reducing the risk and complexity of vehicle design and improving the efficiency of vehicle assembly.
8 4212 2004 A new deal that will make it easier for people to unload their belongings on eBay is being made between UPS and Auction Drop Inc. It will enable people to drop off goods for sale on eBay at any of the 3,400 UPS stores around the country. Auction Drop will then sell the items for them in return for a commission. The idea is to spare consumers the logistics of setting up their own auction on eBay.
9 7011 2004 As hotel vacation and solo business trip bookings have lagged behind, the conference sector is doing well. A manager at the San Francisco Marriott began promoting "pharma-launches." After the approval of a new drug, the maker wants to meet with sales reps quickly. The hotel offers conference goers enhanced services.
10 8231 2001 Questia Media America is the forerunner in creating an online library aimed at college students, with a $19.95 a month subscription fee for access to almost 70,000 books as well as a Java-based application for searching text and storing notes on a Web server. Text can be copied from an online book and then pasted into a word processor as a footnote or citation in any of several formats, such as Modern Language Association. This collection of footnotes/citations can finally be printed as a bibliography.

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