Final Customer Purchasing from the Product Producer

Use Steps: Use steps include all the customer's value added activities or the consumption of the product itself. These steps include all the costs the customer incurs in employing the product in its intended use.

Resources: Reduce resources required for the use of the product

Time: Reduce the time the customer must spend with the product

A. Reduce steps the customer must use with the product

Reduce customer steps in the product process
Modify product to reduce maintenance

Reduce product or process components to reduce time in repair or maintenance

No. SIC Year Note
1 5812 2002 Starbucks fuels its own expansion with internal cash flow and maintains a tight grip on its image because the stores are company-owned, in other words there is no franchisee to get sloppy about running things.

<< Return to Use Steps