Final Customer Purchasing from the Product Producer

Use Steps: Use steps include all the customer's value added activities or the consumption of the product itself. These steps include all the costs the customer incurs in employing the product in its intended use.

Resources: Reduce resources required for the use of the product

Energy: Reduce the energy the customer uses with the product

A. Effort – Reduce the physical constraints on the customer

Add components to improve physical performance of product
Adapt product to handle unusual stress

Reinforce product at points of stress

No. SIC Year Note
1 2389 1998 Thor-Lo has specially designed socks for each of 11 different sports. The socks are engineered and designed to shoe type, type of surface, environment and climate factors, and foot kinetics.
2 2389 2004 Nike recently introduced its $110 Shox with visible coiled shock absorbers.
3 2499 1987 Most food companies are developing products that can be heated in either conventional or microwave ovens, which entails some compromise of quality.
4 3140 1999 Timberland is adding new lines of footwear that will appeal to a wider range of customers. They came out with a Mountain Athletics trail-runner line to appeal to younger customers and a steel-toed Pro series for the construction trades.

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