Final Customer Purchasing from the Product Producer

Use Steps: Use steps include all the customer's value added activities or the consumption of the product itself. These steps include all the costs the customer incurs in employing the product in its intended use.

Experience: Enhance the experience the customer has with the product

1. Add new appeal to the senses

B. See

Add or improve upon color

No. SIC Year Note
1 2389 1991 Dress makers trying to pull themselves out of a slump with stripes and colors.
2 3089 1996 There was resistance with Rubbermaid's U.S. manufacturers to tailoring products to foreign markets, despite cultural differences. Most Americans like housewares in neutral blues or almond colors, but Europeans prefer red, Dutch want white.
3 3571 2000 The new line of iMac computers, will come in five new earth-tone colors and have some new features. The new colors are indigo, ruby, sage, snow, and graphite. They'll replace the neon-bright colors of the previous models, which had names such as blueberry.
4 3600 2005 Smaller cell phone manufacturers LG and Sony Ericsson also had big gains last year. They focused on making popular color-screen camera phones.
5 4812 2002 Color display mobile phones are widely seen as crucial to persuading consumers in increasingly saturated European markets to upgrade their mobile phones.

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