Final Customer Purchasing from the Product Producer
Maintain Steps: Maintain steps include all activities required to keep the product in working order. These steps include the costs the customer incurs to diagnose and correct product problems.
B. Needs to avoid sources of anxiety
3. Economic limitations: Segment customers according to the limitations set by their economic interests and concerns.
Segment's approaches to limit on spending
Segments who might face psychological spending limits
Specific limits on spending
|1||7372||2003||The open-source movement, in which programmers program free of charge, grows because of egoboo: a term for the rush one gets from public recognition. This open-source method often creates better software than standard industrial process.|
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