Final Customer Purchasing from the Producer of the Product
Use Steps: Use steps include all the customer's value added activities or the consumption of the product itself. These steps include all the costs the customer incurs in employing the product in its intended use.
2. Emotional: Segment customers according to the personal emotional needs of the segment.
B. Needs to avoid sources of anxiety
1. Risks in relationship: The customer segment needs reassurance it can trust
An individual – a specific person, apart from the company or process
|1||4800||2003||The trend in web conferencing is to let users do everything associated with a long-distance meeting. That includes visually seeing the participants that are in far-away offices– a service that had been the province of video conferencing.|
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