Final Customer Purchasing from an Intermediary of the Product
Dispose Steps: Dispose steps include all activities required to eliminate the product from the customer's premises. These steps include the costs for removal and final disposition of the product.
B. Needs to avoid sources of anxiety
1. Risks in relationship: The customer segment needs reassurance it can trust.
|1||100||1987||Farm Credit Services offers a money-back guarantee, saying a buyer can return farmland on a previously agreed-upon date & get all principal payments returned.|
|2||5311||NA||Return policies at off-price retailers vary widely. Loehmann's won't accept returns. Burlington Coat factory takes returns for exchange only; TJ Maxx gives cash refunds.|
|3||5599||1997||Republic's AutoNation USA offers no dickering over sale prices or trade-ins, and cars can be returned in 7 days, no questions asked. Cars also carry a comprehensive 90-day warranty.|
|4||5812||2001||The average food-service contract runs 1-3 years but clients can cancel with a 60-90 day notice. Morrison Management doesn't have a problem with this because it has a 94% retention rate.|
|5||5961||1991||Eddie Bauer's guarantee: "Every item we sell will give you complete satisfaction or you may return it for a full refund."|
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