Final Customer Purchasing from an Intermediary of the Product
Maintain Steps: Maintain steps include all activities required to keep the product in working order. These steps include the costs the customer incurs to diagnose and correct product problems.
2.
Emotional: Segment customers according to the personal emotional needs of the segment.
B. Needs to avoid sources of anxiety
2. Limitations set by time: Segment customers according to the causes of the limitations set by time.
Delay related to purchase and installation: Segment customers according to delays before the customer receives or can use the product
Segments where delays cause customers to be inactive. Delays caused by time required for:
Product preparation
No. | SIC | Year | Note |
1 | 6141 | 2001 | Even though AmeriCredit Corp. loans to candidates with weaker credit than other loan companies, it seeks out those who would make good loan candidates. It has not had many problems with bad loans because of its detailed and aggressive tracking of almost 200 credit characteristics on its every loan back to 1992. This has allowed it to succeed where many other sub prime lenders have failed. |
2 | 6162 | 2000 | One positive of online loans is that in many cases consumers can check on the progress of their loan applications. Quickenloans.com is one of the sites where this feature is available. |
3 | 7375 | 2000 | AOL's version 6.0 allows e-mail listings to be sorted by date, sender, or subject. It's easier to sort mail into folders. The address book is much more powerful, and can now be printed out. |
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