Intermediary Customer Purchasing from the Producer of the Product

Obtain Steps: The Obtain steps include all activities preceding the selling of the product. These activities include the costs of identifying potential suppliers and stocking the product.

1. Physical: Segment customers by physical needs.

1B. Physical state of the location where the product is purchased or used.

Physical conditions where product is used

No. SIC Year Note
1 2000 1991 Hershey's new Dessert Bar can withstand temperatures up to 140 degrees, and then it only turns fudgey.

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