Physical Conditions Where the Product is Used

A Final customer buying from an intermediary of the product The Final customer is the one who makes the final decision on what product to buy and from which supplier to buy it. Most consumer products, and many industrial products, reach Final customers through Intermediaries.

Use Steps: Use steps include all the Final customer's activities to find the appropriate product category at the Intermediary, to choose among the alternatives to the product and to take delivery of the product.

1. Physical:

B. Physical state of the location where the product is purchased or used.
1. Physical conditions where product is used




1 4832 1991 Plagued by static and other interference, AM radio has been losing market share to FM stations for decades. Technology for AM is improving and there will be an expansion of the AM band. A second change would allow a station to buy and shut down another station in an adjacent community that is causing interference.