Individual customer segment
For a complete explanation of this process, or details of these steps, please review the Directions to Reduce Price to Improve Revenues and Margins.
A. Change the Benefit Package (
No examples)
B. Change the Basis of Charge Examples>>
C. Change the List Price Examples>>
D. Change the Optional Components of Price:
- 
Provide a rebate Examples>> 
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Waive, or make a one time or periodic payment, to cover some costs of the customer Examples>> 
- 
Set a Price cap Examples>> 
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Offer a Call Examples>> 
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Provide a meet or release agreement Examples>> 
- 
Allow the customer to set the price Examples>> 
<<Return to Choice 2
