BENCHMARKS REPORT

Industry Measure: Company Level Data
| SIC: | 6311 |
| INDUSTRY: | LIFE INSURANCE |
| BENCHMARKS FOR THE INDUSTRY |
| NO. OF SEGMENTS REPORTING IN THE INDUSTRY: 51 |
|
1997 SALES FOR THE INDUSTRY: $ 167126 (Total Sales in $Millions) |
|
OPERATING MARGIN: 9.5 (EBIT (divided by) Sales) |
|
CAPITAL INTENSITY: 71.3 (Sum of Total Debt plus Shareholder Equity (divided by) Sales) |
|
SALES GROWTH: 9.9 (Compound 3-Year Growth Rate in Sales for the Median Participant in the Industry) |
| BENCHMARKS FOR THE TOP FOUR COMPETITORS |
| ROE: Net Profits (divided by) Total Shareholder Equity RONCE: EBIT (divided by) Sum of Total Debt plus Shareholders' Equity |
| Competitor/Rank by Sales |
Market Share (% Ind. Sales) |
ROE | RONCE |
| #1: AXA SA -SPON ADR |
36.4 | NC | NC |
| #2: BRITISH AMERN TOB PLC -ADR |
17.9 | 20.9 | 20.9 |
| #3: AEGON NV |
9.6 | 12.7 | 13.7 |
| #4: AMERICAN GENERAL CORP |
5.3 | 7.1 | 9.2 |
| Total of #1-4: | 69.2 | 15.6 | 13.3 |