Reduce Price to Improve Revenues and Margins
CHOICE 1 OBJECTIVE: REWARD CUSTOMERS
CHOICE 2 ISOLATE SEGMENTS: LOW DEMAND PERIOD SEGMENT
CHOICE 3 COMPONENT: OFFER A CALL
| No. | SIC | Year | Notes |
| 1 | 5311 | 1991 | JCPenney has a promotion where the customer can save 25% on all regularly priced items purchased during one shopping day, from April 7 through April 20. |
| 2 | 5311 | 1997 | Sears advertised a storewide 10%-off sale for a short period this weekend. |
<< Return to Choice 3