Reduce Price to Improve Revenues and Margins

CHOICE 1 OBJECTIVE: REWARD CUSTOMERS

CHOICE 2 SEGMENTS: COMPANY REVENUE IMPROVEMENT SEGMENT / USE A THIRD PARTY PRODUCT ON WHICH THE COMPANY RECEIVES REVENUE

CHOICE 3 COMPONENT: OFFER A COUPON

No. SIC Year Notes
1 2086 1991 Coca-Cola liter bottle has a coupon on its label for a free small soft drink at a movie theatre.
2 7900 1988 Bring an empty Carnation Hot Coco packet to Dodge Ridge's ticket window, and you get a $2 discount on an adult lift ticket.

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