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Board of Directors
Basic Strategy Guide
  • Activities
    • Activity 1: Segment Customers
    • Activity 2: Develop New Products and Services
    • Activity 3: Develop a Pricing Policy
    • Activity 4: Manage Costs
  • Index
Diagnose
  • Segments
    • Value of Customer Relationship
    • Sources of New Market Share
    • Target Segments
  • Products and Services
    • Customer Decisions on Benefits
    • Innovation for Customer Cost Reduction
    • Ability of Competition to Copy
    • Priorities
  • Pricing
    • Industry Price Outlook
    • Company Price Environment
    • Price Change Opportunities
    • Pricing Process
    • Price Segments and Components
  • Costs
    • Quantifying Cost Reduction Objectives
    • Measuring Current Economies of Scale
Improve
  • Segments
    • Directions
    • Innovation Ideas
  • Products and Services
    • Directions
    • Innovation Ideas
  • Pricing
    • Directions – Reduce Price
    • Innovation Ideas – Reduce Price
    • Directions – Raise Price
    • Innovation Ideas – Raise Price
  • Costs
    • Directions
    • Innovation Ideas
Tools
  • Symptoms and Implications
    • SYMPTOMS AND IMPLICATIONS: SEGMENTS
    • SYMPTOMS AND IMPICATIONS: PRODUCTS AND SERVICES
    • SYMPTOMS AND IMPLICATIONS: PRICING
    • SYMPTOMS AND IMPLICATIONS: COSTS
    • Index
  • Analyses
    • Analyses: Segments
    • Analyses: Products and Services
    • Analyses: Pricing
    • Analyses: Costs
    • Analyses: Index
  • Perspectives
    • Perspectives: Segments
    • Perspectives: Products and Services
    • Perspectives: Pricing
    • Perspectives: Costs
    • Perspectives: Index
  • Videos
    • Videos: Segments
    • Videos: Products and Services
    • Videos: Pricing
    • Videos: Costs
    • Alphabetic Video Index
    • Numeric Video Index
  • Audios
    • Audio Tips: Segments
    • Audio Tips: Products and Services
    • Audio Tips: Pricing
    • Audio Tips: Costs
    • Alphabetic Audio Index
    • Numeric Audio Index
  • Glossary of Terms
  • SIC Finder
Blog
  • Articles by Category
  • Article Numerical Index

VIDEO PROJECT: PRICING

>>More Information on the Basic Strategy Guide

Video #2: Causes and Symptoms of Hostility

Video #39: Characteristics of a Good Pricing Policy in Hostility

Video #78: Competing Against Low-End Competition Part 1

Video #79: Competing Against Low-End Competition Part 2

Video #6: Competition and Low-Cost Expansion

Video #7: Constraints on the Ability of Competition to Expand

Video #26: Example of the Customer Buying Hierarchy at Work

Video #43: Four Simple Pricing Rules in Hostile Markets

Video #8: Full Explanation of Future Direction of Margins

Video #5: High Costs and New Entrants to the Market

Video #45: High Returns With Low Prices in Hostile Markets

Video #10: Industry Consolidation and Recycling of Capacity

Video #42: Leader's Trap

Video #38: More On Performance Versus Price in Hostility

Video #72: Overview of Pricing Part 1: How to Look

Video #73: Overview of Pricing Part 2: What to Expect

Video #74: Overview of Pricing Part 3: What to Do

Video #9: Overcapacity and How It Develops

Video #3: Predicting the Direction of Margins

Video #40: Price Shaver

Video #44: Pricing Against the Most Visible Competitors

Video #41: Pricing Considerations in Hostile Markets

Video #4: The Risk of Slow Demand Growth

Video #1: The Two Best Consultants in the World

Video #11: What Ends Hostility

>>More Information on the Basic Strategy Guide

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THE SOURCES FOR STRATEGYSTREET.COM: Do you face intense competition? For over 30 years we observed the evolution of more than 100 industries, many hostile. We put their facts into frameworks applicable to all industries and found patterns. Strategystreet.com proposes decision guidelines resulting from these thousands of observations and their patterns. This website supports leadership decisions on segments, products, prices and costs of companies facing very competitive marketplaces.

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