BENCHMARKS REPORT

Industry Measure: Business Segment Data

SIC: 2084
INDUSTRY: WINE,BRANDY AND BRANDY SPIRITS
BENCHMARKS FOR THE INDUSTRY
NO. OF SEGMENTS REPORTING IN THE INDUSTRY:
10
1997 SALES FOR THE INDUSTRY:
$ 4179

(Total Sales in $Millions)
OPERATING MARGIN:
17.3
(Allocated Operating Profits (divided by) Segment Sales)
ASSET INTENSITY:
163.0
(Allocated Assets (divided by) Segment Sales)
SALES GROWTH:
19.6
(Compound 3-Year Growth Rate in Sales for the
Median Participant in the Industry)
BENCHMARKS FOR THE TOP FOUR COMPETITORS
ROA: Allocated Operating Profits (divided by) Allocated Operating Assets
Competitor/Rank by Sales Market Share

(% Ind. Sales)

ROA
#1:
LVMH MOET HENNESSY -ADR
29.6 9.4
#2:
CANANDAIGUA BRANDS -CL A
27.2 8.0
#3:
LVMH MOET HENNESSY -ADR
19.9 16.2
#4:
MONDAVI ROBERT CORP -CL A
7.2 12.4
Total of #1-4: 83.8 10.6

Industry Measures

Quartile Ranking

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