A Specific Customer Segment

  1. Change the Benefit Package (
    No Examples)

  2. Change the Basis of Charge (
    No Examples)

  3. Change the List Price Examples>>

  4. Change the Optional Components of Price

    • Provide a rebate Examples>>

    • Offer a coupon Examples>>

    • Waive fees of make a one time or periodic payment Examples>>

    • Provide a free, or heavily discounted, product from the company, other than the product on sale Examples>>

<<Return to Choice 2