Brainstorming Ideas: Final Customer Purchasing from the Producer of the Product

Final customer buying from a product producer. Final or end-user customers incur four cost steps in connection with the product sold by a producer.

Use Steps: Use steps include all the customer's value added activities or the consumption of the product itself. These steps include all the costs the customer incurs in employing the product in its intended use.

A. Knowledge

Resources: Reduce resources required for the use of the product

  1. Money

  2. Time

  3. Energy – Reduce the energy the customer uses with the product


      1. Warnings and advice Examples>>

      2. Overcome physical limitations of the user

        1. Change weight Examples>>

        2. Alter dimensions

          1. Make product smaller

            1. Adapt product for individual use Examples>>

            2. Reduce size of individual use Examples>>

          2. Make product larger Examples>>

          3. Alter dimensions to fit a particular customer need

            1. Make function portable Examples>>

            2. Make length, width or height adjustable Examples>>

            3. Develop low cubic form factor Examples>>

            4. Other Examples>>

          4. Customize the product for the individual customer's physical needs Examples>>

          5. Other Examples>>

        3. Enable remote usage

          1. Make stationary product portable Examples>>

          2. Enable stationary product to work with other portable products Examples>>

          3. Enable portable product to work with other stationary products Examples>>

          4. Enable portable product to work with other portable products Examples>>

          5. Enable two stationary products to work tegether at some distance from one another Examples>>

          6. Enable product to respond to voice commands Examples>>

      3. Adapt product to differing physical environments of use

        1. To withstand change in temperature or weather Examples>>

        2. To work at greater distances Examples>>

        3. To work in areas of varying traction Examples>>

        4. Other Examples>>

      4. Add components to improve physical performance of product

        1. Adapt product to handle unusual stress

          1. Reinforce product at points of stress Examples>>

          2. Modify product for potential power loss Examples>>

          3. Reduce the effects of movement Examples>>

          4. Other Examples>>

        2. Adapt product for the physically challenged Examples>>

        3. Other Examples>>

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